The Latest News
Here are the traditional latest news and posts, if you are just checking in after a while:
For years, I have struggled to articulate exactly why experiments are so valuable, despite my enthusiastically foisting them on unsuspecting founders. The scientific process makes a lot of sense in an academic research context. But…
Positioning a product in a solution aware market goes far beyond just benefits and features. Here’s what you need to compete effectively (and how to do it).
Vinay did a great job pushing me for details with a healthy skepticism to what I was saying. This dynamic turned or conversation into a good interview, highlighting on the ins and outs of the…
Landing pages live and die by how well they persuade. And bullets form the foundation of any persuasive message you put out there.
Here’s Marc Andreesen’s take in the original article which coined the term “product-market fit”: The only thing that matters is getting to product/market fit.Product/market fit means being in a good market with a product that…
There are many ways to prototype the customer experience beyond the business model canvas. Find out more about how you can do this for your business.
Here are 4 things you can influence and you do control, which you can use to measure progress–if you have been blindsided by the covid economic meltdown.
While it might sound like a good idea, the data indicate otherwise when launching a new product business
Apple has always had a flair for marketing. But even in the early days, this wasn’t without its controversies.
Vision drives new products. But too much vision can kill them. Where is the line? And what really happens in high-growth startups?
“First they ignore you. Then they ridicule you. And then they attack you and want to burn you. And then they build monuments to you.” This is a model for building unicorns.
Digital work is hard to quantify. Here’s what I’ve picked up through the years, when agreeing to project, product, and delivery metrics for software teams.
Not all assumptions have an equal impact on your new venture. Here’s how to explore this space in greater depth.
Compare the true cost of centralized control and scope planning to alternative approaches
Global maximums are often not immediately visible, yet they are usually worth pursuing more than anything else first. Figure out how to have your company move towards the maximum velocity possible.
After a nasty battle with Apple shareholders, Steve Jobs, then the original founding CEO, was ousted. He went on to create NeXt computers (later acquired by Disney). In the meantime, Apple drifted as a company….
Dates have a significant implication for the rollout across the company and existing client base. Figure out how much your velocity is impacting those dates.
Use metrics to help everyone aim for self-accountability, while ensuring consistently high yet achieveable output levels.
Daniel Day Lewis, method acting maestro He’s the first man to ever win three Oscars. Daniel Day Lewis, that is. For the entire filming of My Left Foot, he didn’t leave his wheelchair, sound coherent, or even…
Quicksand for online marketing newbies Here is a question that I got from a member of my audience: “How to improve page rank of my landing page MVP?” So the question relates to the algorithm Google uses…
Prototype before Google Here are a few homepages of today’s tech giants from their early days. The homepages serve as a poignant reminder of the fact that it’s better to launch as quickly as possible when you…
The main thing about launches that I’ve realized is that people put way too much emphasis on them. They end up focussing too much on a one-off event, rather than on building a successful business….
When releasing a new product, the first step is to get a minimum viable product (MVP) released. The minimum viable product encompasses the essence of the Lean Startup ethos. An MVP helps go through one…
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